DigiLearn Academy

Social Media Marketing
Overview
Curriculum
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This course would cover the use of social media platforms, such as Facebook, Twitter, and Instagram, for marketing purposes, including creating and managing social media accounts, developing content, and measuring and analyzing results.
Lessons taught are:
Lesson 1: Introduction to social media marketing
Lesson 2: Developing a social media marketing strategy
Lesson 3: Identifying and using the right social media platforms for your business
Lesson 4: Creating and managing social media profiles and pages
Lesson 5: Developing engaging and shareable content for social media
Lesson 6: Using social media advertising to reach specific target audiences
Lesson 7: Engaging with customers and followers on social media
Lesson 8: Measuring and analyzing the success of social media marketing campaigns
Lesson 9: Best practices and trends in social media marketing

Who is this course for?
Anyone who is looking to further his or her career in digital marketing should take this course, especially those seeking leadership positions. 
1. Marketing Managers
2. Digital Marketing Specialists
3. Marketing or Sales Professionals
4. Management, Engineering, Business, or Communication Graduates
5. Entrepreneurs or Business Owners

What you will learn after this course?
* Fundamentals of Social Media Marketing
* How to build, utilize and grow social media presence and engage with audiences
* How to build a career in Social Media Marketing

Curriculum

  • 3 Sections
  • 8 Lessons
  • 1 Quiz
  • 2h 30m Duration
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Introduction
4 Lessons0 Quizzes
  1. Introduction to photography
  2. Experiments with your camera
  3. Pay attention to the background
  4. Exposure
Composition
4 Lessons0 Quizzes
  1. What is composition?
  2. The rule of thirds
  3. Negative space
  4. Balance and symmetry
Quiz
0 Lessons1 Quiz
  1. Your first quiz
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