After completing this comprehensive digital marketing course, you will be able to:
1. Understand the concept of digital marketing and discuss its role and importance in the overall marketing mix
2. Use of social media platforms, such as Facebook, Twitter, and Instagram, for marketing purposes, including creating and managing social media accounts, developing content, and measuring and analyzing results
3. Understand the principles and techniques of SEO, including keyword research, on-page optimization, and link building
4. Understand SEM, PPC, SEM tools and technologies, strategy and planning
5. Understand the basics of email marketing and how to create and implement successful email marketing campaigns. We will also cover key metrics and performance tracking for email marketing.
6. Understand the importance of social media marketing and deep-dive into how the most popular social media platform advertising works
Who is this course for?
Anyone who is looking to further his or her career in digital marketing should take this course, especially those seeking leadership positions.
1. Marketing Managers
2. Digital Marketing Specialists
3. Marketing or Sales Professionals
4. Management, Engineering, Business, or Communication Graduates
5. Entrepreneurs or Business Owners
What you will learn after this course?
* Fundamentals of Digital Marketing and careers in Digital Marketing
* Digital Marketing Strategy, planning, and execution
* If you are serious, this might open a new career options for you